Compliance Monitoring
“Pay for what’s legitimate”
Transparency Labs can help monitor your Affiliate and Internet Marketing programs to detect non-compliant promotional methods and remove the perpetrators!
Consulting, Training & Auditing
“Honestly? We have no idea what to do…”
That’s okay, Transparency Laboratories has developed: teams, tools, technologies, processes, procedures, documentation, training programs and more, and all specifically for Affiliate and Internet marketing compliance. Partner with us to create solutions custom tailored for your companies individual needs.
Trademark Monitoring
“Recapture those lost customers!”
Transparency Labs has technologies and processes to detect trademark infringement and help you to defend your brand, across both Paid and Natural/Organic Search.
Investigations & Research
“Data Forensics… C.S.I…”
…and we mean Click Stream Investigations, with respect to our friends @ “CSI“. With 20 years combined experience, we can determine the ‘Who’, ‘What’, ‘When’, ‘Where’, ‘Why’ and ‘How’ - and provide the answers to your questions.
Affiliate Application Review & Screening
“It’s like a HEPA filter for your program!”
We know how to tell the ‘good from the bad’ and can help you build a community of quality and compliant affiliates and partners.
Custom Engineering & Development
“If you build it, compliance will come.”
With our unique experience in developing world-class compliance and fraud-prevention systems, Transparency Laboratories can build a suite of tools for your companies online business, advertising network or channel.
Newest posts in the Blog
The ‘original’ Spyware company closes its doors?
Gator, Claria, JellyCloud (love that name!) finally going out-of-business? Perhaps, check the ValleyWag story here. Read More →
The debut of T-Labs University!
Transparency Laboratories is committed to the industry and community and it brings me great pleasure to announce the first of our free...
Yahoo Search Marketing revs engine, jumps shark
Jumping the Shark is a term used to describe television shows that are: typically deemed to have passed their peak, since they have...
The debut of T-Labs Research and more…
Today, marks the debut of Transparency Laboratories Research, and maybe not exactly the type of research that might be expected! There...
T-Labs University Courses
Trademark Infringement 101 - How to determine who is bidding on trademarksImportant: When reporting infringement to networks, search engines, hosting services, etc., be sure to provide as much evidence as...
Breakthrough research from T-Labs
Non-Compliant Actors in Affiliate and Internet Marketing as a Complex Adaptive System“It is said that if you know your enemies and know yourself, you will not be imperiled in a hundred battles; if you do not know...
Added to the Transparencypedia
Zorro SyndromeZorro Syndrome is a psychological construct and an evolution of Robin Hood Syndrome, used to describe the behavior of non-compliant...
White HatWithin the context of Affiliate and Internet Marketing, a “White hat” would be an affiliate or partner that promotes within...
ParasitewareParasiteware is the term used by some members of the Affiliate Marketing Community for Hijackware. Very often, parasites live in mutually...
Compliance Effect TheoryThe Compliance Effect Theory states that actively monitoring Affiliate and Internet Marketing programs for compliance has a positive...
Marketing PowerMarketing Power is a general term referring to the ability of an individual Affiliate or Internet Marketing Partner to successfully...
Bartleby’s Boss SyndromeBartleby’s Boss Syndrome is a form of cognitive dissonance, named after the narrator from Herman Melville’s 1853 short-story,...
Asides
Posted by Todd Miller - September 3, 2008
I’ve been playing with Google’s new Chrome web browser. Early thoughts - it’s fast, I like that a tab crashing won’t take down the whole browser, and an interesting take on security and pop-ups. But having tabs on the top of the window is weird. So far, so good.
Posted by Todd Miller - July 29, 2008
There’s nothing like having an earthquake happen in the middle of a haircut! Yikes! 
Posted by Todd Miller - July 25, 2008
Spent the evening with old friends, for a 42yr old buddy that is shipping off to Iraq or Afganistan next week. Keep your head down, Brad!
